Technical health and speed
Core Web Vitals, mobile performance, load times, crawl and indexing issues, redirect problems, broken pages. The things that quietly cost you visitors before anyone reads a word.
Free website audit
Find out what's actually holding your website back
Most free audits are a script that scans your site in thirty seconds and returns a score out of 100. Useful for spotting a missing meta description. Useless for telling you why your website isn't producing enquiries.
This is different. A person looks at your site — your technical setup, your search visibility, whether AI search tools mention your business, and where visitors are giving up — and writes up what they found and what we'd fix first.
No cost, no obligation, and the findings are yours whether or not you ever speak to us again.
What we look at
Four areas, one written summary
Search visibility
What you currently rank for, what you should be ranking for, and what's blocking it. Which competitors are ahead of you and on which terms.
AI search visibility
Whether ChatGPT, Gemini, Perplexity and Google's AI Overviews mention your business when someone asks about what you do — and what they say when they do. Almost nobody checks this, and a growing share of searches now end here rather than on a results page.
Conversion
Where visitors are dropping off, form friction, missing or broken tracking, and whether it's obvious what someone should do next on each page.
The difference
A person looks at it, not a script
Automated audit tools are genuinely useful, and we use several of them ourselves. But they have a limit: they can tell you that something is technically wrong, and they can't tell you whether it matters for your business.
A scanner will flag forty issues and rank them by a severity score it calculated without knowing anything about you. Some of those forty are worth fixing this week. Most of them are noise. Working out which is which is the actual job.
So the audit you get is a written assessment, prioritised — what to fix first, what to fix eventually, and what to ignore entirely. With the reasoning attached, so you could hand it to any developer and they'd know what to do.
It takes longer than thirty seconds. That's the point.
The deliverable
What lands in your inbox
01A written summary of what we found across all four areas
02A prioritised list — what to fix first, and why that order
03The specific issues, with enough detail that a developer could act on them
04An honest view of what's realistic, including anything we think isn't worth your money
What you won't receive: a 40-page automated PDF, a score out of 100, or a list of problems padded out to look thorough.
Fit
Who should request one
Worth requesting if you:
✓Have a website that isn't producing the enquiries you'd expect
✓Are spending on ads or SEO and aren't sure it's working
✓Are about to redesign and want to know what to keep
✓Want a second opinion on what your current agency is telling you
Probably not worth it if you:
×Don't have a website yet — talk to us instead, an audit needs something to audit
×Already know exactly what's wrong and just need it done
×Want a full competitive analysis or keyword strategy, which is paid work
No pressure
What happens next
We send the findings. That's the whole obligation.
If you want to talk it through, we'll book a call and go through it. If you'd rather take the findings and fix things yourself, or hand them to your existing agency, that's a genuinely fine outcome and we won't chase you about it.
You'll hear from us once after the audit lands to check it arrived and answer questions. If you don't reply, that's the end of it.
Before you request
Common questions
01Is it actually free?
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Yes. No card, no trial, no upsell required to receive the findings.
02How long does it take?
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Usually 1–2 business days. Longer for large or complex sites, and we'll tell you if that's the case.
03What do you need from me?
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Your website address and an email. If you're able to share read-only access to Google Analytics and Search Console, the audit gets considerably more useful — but it isn't required.
04Will you try to sell me something?
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We'll send the findings and follow up once. If you're interested in help implementing them, we'll talk about it. If you're not, you keep the audit and we'll leave you alone.
05How is this different from a free tool?
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A tool tells you what's technically wrong. This tells you what's worth fixing, in what order, and why — which requires someone who knows your situation to look at it.
06Do you audit sites on any platform?
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Yes — WordPress, Shopify, BigCommenrce, WooCommerce, Magento, Webflow, Wix, Squarespace, custom builds. The technical detail differs by platform; the assessment doesn't.
07Do you work with businesses outside your country?
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Yes. We're based in India and work with clients worldwide, with most of our focus on the United States.
Your starting point
See where your site stands
A person reviews your technical health, search visibility, AI visibility and conversion. No obligation, and the findings are yours either way.